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Pet Needs just shared the video for their new single “Toothpaste,” taken off the band's upcoming album ‘Fractured Party Music’ (out 12th March, via Xtra Mile Recordings).

Written as a letter to his 10 year old self, the track finds frontman Johnny Marriott ruminating on the deep founded memories we can attach to the most mundane of objects. On converting home comforts into arena-sized anthemia, Marriott says of the track:

“[“Toothpaste”] was penned on the M1 on the way home from visiting my mum in Derby. She has bought exactly the same toothpaste for years and every time I use it, standing in the bathroom next to my childhood bedroom, it throws me right back to being an anxious little lad trying to make sense of things, haha.”

As infectious as a winning smile and lacking none of the bite, “Toothpaste” beams with an irrepressible energy impossible to ignore. Mixed and mastered by Frank Turner, it’s as dazzling as it is deafening, and just one of the many standout moments to expect on their forthcoming album: ‘Fractured Party Music’.